NEWS RELEASE
BLUE MOUNTAIN RESORT
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A sea of Santas sleighed the slopes this at Blue Mountain today for the resort's first ever Santa Ski event. Skiers and riders were invited to kick-off their Christmas holidays by dressing up as the big guy to receive a free eight-hour lift ticket with pre-registration.
“Our hope is that the trails at Blue are full of red Santa suits,” says Ashley Amis, manager of recreation marketing. “The holidays are a busy time for everyone around the Resort. We want to kick-off the start to the season with a new fun event for local and visiting guests.”
Over 700 Santas registered for the event which included free snacks and live music provided by the Marsh Street Rocks children's band.
This is an inaugural event for Blue but the resort is planning to make Santa Ski an annual holiday tradition.
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